Citizen Eco-Drive technology harnesses the power of light – from any natural or artificial light source – and converts it into energy which is stored in a permanently rechargeable lithium-ion cell. It recharges continuously in any kind of light to run forever.
Each year hundreds of millions of watches are left in drawers at home because the batteries stop working and aren’t replaced. Eco-Drive timepieces break that cycle, delivering an outstanding range of benefits: Award winning Eco-Drive Technology that’s fuelled by light, so it never needs a battery; enough energy is stored to power the watch up to seven years, even in the dark.
Eco-Drive makes our watches environmentally friendly, so thanks to Citizen 40 million batteries have been kept out of landfills.
Luxury Ethical Jewellery
Luxury jewellery has a profound history of romance, intrigue and glamour. However, this often concealed a harsher reality of cruelty, corruption and abuse.
Leading the way in fair traded, principled sourcing is British brand Fifi Bijoux Luxury Ethical Jewellery. Fifi Bijoux’s stunning collection uses ethical gold sourced from suppliers which make a positive impact, avoiding worker exploitation or environmental damage.
The oysters and mussels that grow pearls are ancient, sensitive creatures. Environmental conditions such as pollution or temperature changes can upset them, resulting in poor quality pearls or even lost harvests. Pearl farmers therefore go to great lengths to protect the environment around their farms which has the wonderful side effect of creating areas of incredible natural beauty and biodiversity.